Privacy policy

Welcome to THE ROSELLE (“THE ROSELLE”, “we”, “our”, or “us”). THE ROSELLE is a women’s western-wear clothing brand offering fashion apparel and related products through our website and other digital channels.
We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, disclose, and protect your information when you visit or use our website, place an order, contact us, or otherwise interact with THE ROSELLE.
By accessing or using our website, you acknowledge that you have read and understood this Privacy Policy.
1. INFORMATION WE COLLECT
We may collect information that you provide directly to us, information collected automatically when you use our website, and information received from third-party service providers.
A. Personal Information
When you place an order, create an account, contact us, or interact with our services, we may collect:

  • Full name
  • Mobile number
  • Email address
  • Billing address
  • Shipping/delivery address
  • City, state, and PIN code
  • Order and purchase details
  • Product preferences
  • Information provided when contacting customer support
  • Any other information you voluntarily provide to us

We collect only information that is reasonably necessary for providing our products and services.
B. Payment Information
Payments made through our website may be processed by third-party payment service providers.
We generally do not directly store your complete debit card, credit card, banking, UPI, or other payment credentials. Payment information may be collected and processed by our authorized payment service providers in accordance with their respective privacy and security practices.
C. Automatically Collected Information
When you browse our website, certain information may be collected automatically, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages visited
  • Time spent on pages
  • Referring website or source
  • Approximate location information
  • Website interaction and usage information

This information helps us understand how customers use our website and improve their shopping experience.
2. HOW WE USE YOUR INFORMATION
We may use the information we collect for purposes including:
Order Processing & Fulfilment

  • Processing and confirming your orders
  • Delivering products to you
  • Providing order and shipping updates
  • Processing returns, exchanges, cancellations, and refunds
  • Communicating with you regarding your purchases

Customer Support

  • Responding to your questions and requests
  • Resolving complaints and order-related issues
  • Providing customer assistance
  • Verifying information when necessary

Improving THE ROSELLE

  • Improving our website and shopping experience
  • Understanding customer preferences
  • Developing new products and collections
  • Analysing website performance
  • Conducting internal research and analytics

Marketing & Communications
Where permitted by applicable law and subject to your preferences, we may use your contact information to send:

  • New collection announcements
  • Product updates
  • Promotional offers
  • Discounts
  • Sale announcements
  • Fashion and brand-related communications

You may opt out of promotional communications at any time.
Security & Fraud Prevention
We may use information to:

  • Detect and prevent fraudulent transactions
  • Protect our website and customers
  • Investigate suspicious activities
  • Enforce our terms and policies
  • Comply with applicable legal requirements

3. COOKIES AND SIMILAR TECHNOLOGIES
Our website may use cookies, pixels, tags, and similar technologies.
Cookies are small files stored on your device that help websites remember information about your visit.
We may use cookies to:

  • Keep products in your shopping cart
  • Remember your preferences
  • Maintain website functionality
  • Understand how visitors use our website
  • Improve website performance
  • Provide relevant advertising and marketing
  • Measure the effectiveness of our advertising campaigns

You may be able to control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of our website.
4. SHARING OF YOUR INFORMATION
We do not sell your personal information as a standalone database to third parties.
However, we may share relevant information with trusted third parties where necessary to operate our business and provide our services.
These may include:
Shipping & Logistics Partners
We may share your name, phone number, shipping address, PIN code, and order details with courier and logistics partners so that your order can be delivered.
Payment Service Providers
Payment-related information may be shared with authorized payment processors to securely process transactions, refunds, and related payment services.
Technology & Service Providers
We may use third-party providers for services such as:

  • Website hosting
  • E-commerce technology
  • Analytics
  • Customer support
  • Email and SMS communication
  • Marketing
  • Fraud prevention
  • Order management

Such service providers may process information on our behalf as necessary to provide their services.
Legal & Regulatory Authorities
We may disclose information where required by applicable law, regulation, court order, governmental request, or legal process.
We may also disclose information where reasonably necessary to protect the rights, property, safety, or security of THE ROSELLE, our customers, or others.
5. THIRD-PARTY SERVICES AND LINKS
Our website may contain links to or integrate services operated by third parties.
These may include payment providers, social media platforms, advertising platforms, analytics services, and shipping providers.
Third-party services operate under their own privacy policies and terms. THE ROSELLE is not responsible for the privacy practices, security, or content of third-party websites or services.
We encourage you to review the privacy policies of third-party services before providing them with your information.
6. DATA SECURITY
We take reasonable and appropriate measures to protect your personal information against unauthorized access, misuse, alteration, disclosure, or destruction.
However, no method of transmission over the internet or method of electronic storage is completely secure. Therefore, while we strive to protect your information, we cannot guarantee absolute security.
You are also responsible for maintaining the confidentiality of any account credentials or passwords associated with your account.
7. DATA RETENTION
We retain personal information only for as long as reasonably necessary to:

  • Provide our products and services
  • Complete transactions
  • Maintain business and transaction records
  • Resolve disputes
  • Prevent fraud and misuse
  • Comply with applicable legal, tax, accounting, and regulatory requirements
  • Enforce our agreements and policies

When information is no longer reasonably required, we may delete, anonymize, or securely dispose of it, subject to applicable legal requirements.
8. YOUR RIGHTS AND CHOICES
Depending on applicable law, you may have rights regarding your personal information, including the ability to:

  • Request access to certain personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of information where legally permissible
  • Withdraw consent where processing is based on consent
  • Opt out of promotional communications
  • Raise a privacy-related complaint or grievance

To exercise applicable rights or raise a privacy concern, please contact us using the details provided in the Contact Us section below.
We may need to verify your identity before processing certain requests.
9. MARKETING COMMUNICATIONS
If you have subscribed to receive promotional communications from THE ROSELLE, we may contact you through email, SMS, WhatsApp, phone, or other permitted communication channels.
You can unsubscribe from promotional emails by using the unsubscribe option provided in the email.
For SMS, WhatsApp, or other communications, you may contact us and request to opt out.
Please note that even if you opt out of promotional communications, we may still send essential transactional communications relating to your orders, payments, deliveries, returns, refunds, or customer-service requests.
10. CHILDREN'S PRIVACY
Our website and products are intended for a general audience and are not specifically directed toward children.
We do not knowingly collect personal information from children in circumstances where such collection is prohibited by applicable law.
If you believe that a child has provided personal information to us without appropriate authorization, please contact us so that we can take appropriate action.
11. INTERNATIONAL DATA TRANSFERS
Some of our third-party service providers may process information outside India.
Where personal information is transferred or processed outside India, we will take reasonable steps to ensure that such processing is carried out in accordance with applicable privacy and data protection requirements.
12. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes in our business, technology, services, or applicable legal requirements.
When we make changes, we will update the Effective Date at the top of this Privacy Policy.
We encourage you to review this page periodically to stay informed about how we handle your information.
13. GRIEVANCE REDRESSAL
If you have any concerns, questions, complaints, or requests regarding the collection or use of your personal information, you may contact our designated privacy/grievance contact.
Grievance Officer / Privacy Contact: [Name]
Email: [privacy@theroselle.com]
Phone: [Phone Number]
Address: [Registered Business Address]
We will make reasonable efforts to address and resolve privacy-related concerns in accordance with applicable law.
14. CONTACT US
If you have questions about this Privacy Policy or how THE ROSELLE handles your information, please contact us:
THE ROSELLE
Email: help.theroselle@gmail.com
Phone: [Customer Support Number]
Address: [Registered Business Address]
Website: [Website URL]
By using the THE ROSELLE website, you acknowledge that you have read and understood this Privacy Policy and agree to the practices described herein, subject to your rights under applicable law.